You’ve Got Me Feeling Emotions
Oh oh oh oh ohhhhhhh….you’ve got me feeling emotions! Now that you’ve got a Mariah earworm, let’s talk about emotions during a real estate transaction. We all know that ...
Don’t Be That Agent
We have all run into “that agent” The one who doesn’t answer the phone. Or respond to texts. Or emails. Or carrier pigeons. Often the same agent that returns your call or texts ...
Mask up, Y’all
I’ve been hearing over and over again that agents are not wearing masks when showing a property. We’ve seen listing agents show up to open doors – with no mask. We’ve seen ...
Taking Dual Agency Off The Table
There’s a growing trend in boutique brokerages to take dual agency off of the table, and I have to say that I’m happy to see so many following in our footsteps. Yeah, yeah, I know. ...
New Agent Training Needs to Be Better
We already know that all of the real estate schools only teach you how to pass the exam, not how to actually sell real estate. They don’t teach you contracts, or the MLS, or marketing, or ...
What Do Clients Say About You?
Reviews are your social proof Whenever I get recommended to any service provider, the first thing I do is google them in search of reviews. I want to know what other people experienced when they ...
How to Pre-Market Without Breaking the Rules
Pre-marketing has changed With the adoption of NAR’s Clear Cooperation Policy, the way we can pre-market listings has forever changed. Gone are the days of putting that “coming ...
What’s Your Plan B?
If there’s one thing that every agent needs, it’s a Plan B. What’s Plan B? B = Backup. Who is your backup when you go on vacation? Sitting in some exotic, beautiful location ...
Keeping Your Social Media Up to Date
I spend quite a bit of time watching agents on social media. Some of y’all are hitting it out of the park. Some of y’all need a refresher in keeping your information up to date, so ...
Online Learning: Creative Marketing Tips + Tricks
We’re really excited that Valerie Garcia will be leading us in an online learning session on May 27, 2020. Marketing is such a critical component of our real estate businesses, but not all ...
Social Media Sharing Guidelines for Listings
The lovely thing about social media is that it allows REALTORS to do what they usually do best – socialize and connect with people. It’s free, it’s easy, there’s no ...
Before You Change Brokerages
Most of the time, when I see agents changing brokerages, it’s in pursuit of increased income. There’s nothing wrong with that. After all, this is your business. Your livelihood. The ...
